Digital marketing assets: Got Blogs? (Need help?)

school of sharks circling
By Tim Lord   |   March 1, 2019

“A relationship, I think, is like a shark. You know? It has to constantly move forward or it dies. And I think what we got on our hands is a dead shark.”

  • Alvy Singer, Annie Hall

A blog is a lot like a relationship—and it is one, in fact, even if it might seem awfully one-sided at times. What’s more, it’s a relationship that comes with a commitment problem,

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How do your digital marketing assets portray your benefits?

By Jay Bretzmann   |   January 15, 2019

As a young writer, the parable of the blind men encountering an elephant made an impression on me. The story is all about how someone without sight would interpret a being they encounter. Divorced a bit from reality by their lack of sight, the blind men had to rely on what they could feel.

First-time visitors to your website

Something similar happens when visitors visit your website for the first time—no matter that they can see and read.

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Content is King: A Successful Blog Strategy is Key to Success in Digital Marketing

By Brian Silverman   |   September 13, 2017

An important strategy in achieving social media marketing success is providing valuable and relevant content. Here at DeLaune & Associates, we specialize in assisting clients in building a foundation of valued content that is on message, on brand and of interest to our clients’ target audiences and personas.

The Wild West age of digital marketing is all about delivering content with increased speed, agility and regularity. The information you share should be engaging while supporting the wide variety of social media,

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