We are a passionate team of communications professionals bringing words and concepts to life through digital marketing.
What is DeLaune? Let’s start by telling you what we are not: We are not a jack-of-all-trades. We do not write ads selling potato chips. We do not do catchy jingles about car insurance. You get the picture.
When it comes to writing about technology, we are an agency that gets it. Sure, lots of agencies say that, but hear us out.
Not only do we have talented writers and designers, but we also have a sales engineer—our very own subject matter expert on staff—who can accelerate your process. By listening to you and asking questions, he helps us get to the heart of the matter: How are you, the client, going to use the end product? What is the value to your customers?
And, with the help of our SME and our technology writers and editor, we make sure those ideas are incorporated into all your marketing content. Lots of agencies can write about technology, but it’s rare to find one that has the technical acumen that we offer. That’s what DeLaune is.
We get to know our clients and their businesses over the long haul, to offer a level of personalized service you won’t find at other agencies. We have our clients’ best interests in mind at all times.
The DeLaune team includes experts in design, copywriting, editing and account service. To date, the agency has won more than 200 marketing awards.
Our work is consistent and on-target. We stay on message and within budget. The State of Texas has designated DeLaune and Associates, a woman-owned and operated business, as a Historically Underutilized Business.
We take complex ideas and turn them into clear, high-impact communications. We use the right mix of words and images to reach and engage your audience, and help spread your message through email, social media, and beyond.
Thought leadership and technical white papers • Infographics • Data sheets • Solution briefs • Case studies • Interactive PDFs • Internal communications • Social media • Conference materials • Executive briefs • Surveys • Blogs
We write, design, and produce high-impact work for clients in high technology and related industries.
Advertising • Brand identity • Messaging • Graphic design • Website design
We craft communications, marketing plans and campaigns to fit your organization—respecting, clarifying and amplifying your brand.
Marketing plans • Marketing workshops • Internal communications
We’re proud of the work we do: Come take a look. No matter the size of your company or your industry, we can help you excel.
For financial service firms, threading the needle between ease of use and trustworthy security is a constant challenge. To show one way that banks and other institutions can maintain this balance, DeLaune helped IBM with a crisp infographic making the case for the company’s unobtrusive approach to assuring customer identity.
One dilemma IT-centric businesses face is keeping their off-site data, and the systems that host it, as safe as their in-house infrastructure. IBM worked with DeLaune to craft this white paper explaining how IBM QRadar can deliver the same high level of security to systems whether they are on-premises, in the cloud, or part of an environment mixing the two.
Global marketing-services firm Harte Hanks specializes in multi-channel customer interaction. With this white paper, DeLaune helped Harte Hanks spotlight some of the traits that make customer interactions work—from reliability to advanced analytics—grounded in statistics that make the business case for advanced customer contact centers.
Businesses and governments are still exploring the potential of blockchain technology, which ties together all kinds of transaction records in a trustworthy, sharable ledger. IBM and DeLaune worked together to craft this brief to serve as an information source as well as a selling tool, explaining how IBM’s blockchain solution can help ensure the food-supply safety.
This interactive thought-leadership white paper illustrates the ways that organizations can use IBM technology to fight not only conventional low-level cyber attacks, but today’s higher-stakes, more advanced threats as well. With case studies and best practices, this paper helps business leaders understand that with the right software and approach, they’re anything but helpless.
With data ever more frequently held in off-site storage, or shuttled around the world to mobile and distributed workforces, encryption is an increasingly important means of keeping data safe. When IBM needed to showcase the ways its IBM Z mainframes can help keep data secure with pervasive encryption, it turned to DeLaune to produce this brisk, but information-dense, interactive white paper.
IT managers know that mobile devices are a complicated, complicating factor of today’s corporate environments. IBM partnered with DeLaune to provide a crisp, polished presentation of the ways that one IBM tool—IBM MaaS360—can help rein in the complexity of mobile device management.
Conference attendees are notoriously overloaded with appointments and with information; with this flyer for IBM, DeLaune helped, with a light-hearted conference survival guide, which nonetheless offered a serious message: a well-tuned security environment shouldn’t require constant, stressful decision-making.
IBM’s X-Force security team called on DeLaune to help business customers understand that X-Force goes beyond researching threats and responding to incidents in progress, with proactive services covering all parts of the enterprise. The resulting white paper simultaneously helps IT executives better understand the threats they face.
“Excellent. It’s been a long time since I won an award for marketing…well really you guys did all the hard stuff.”Dan Wolff, Program Director, Cloud Security Product Management, IBM Security
“Over the years Renee & the Delaune team have been awesome partners! Two thumbs up!”Wangui McKelvey, Director, Product Marketing at IBM
“A big thanks to everyone at DeLaune that worked so hard on this report. It came out fantastic!”Michelle Alvarez, Threat Researcher and Editor, IBM Security
“As always—awesome and thanks!”Adam Trunkey, IBM Security, WW Security Services Marketing
“This is really beautiful. I have no further edits or suggested changes.”Jay Bretzmann, Segment Marketing Specialist, Security Systems, IBM
“The great thing about working with you guys is that you actually understand the technology. I can be confident that what you write is going to make sense.”Chris Saul, Portfolio Marketing Manager, IBM Spectrum Storage
We’ve been lucky to work with some exceptional clients. We’re ready to be part of your team.
There’s a reason clients stay with DeLaune and Associates for years. We want to get to know you, your business, and your brand. Do you want to discuss a project? Would you like to review your communications or marketing strategy? Let’s talk.