Highest-returning marketing tactics? What clients are saying in 2019

Business conversation
By Tim Lord   |   June 28, 2019

Today a business has huge choice in how to spend its marketing dollars.

As we end the first half of the year at DeLaune, we wanted to know which marketing tactics are generating the highest return in 2019.

Will you follow the digital trend and focus on social media?

Are traditional tactics such as webinars and email campaigns back in vogue?

Are trade shows more about swag than actual leads?

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What happens when your favorite store gets hacked?

Cyber security
By Allison Mabry   |   January 14, 2014

With the ongoing stories about Target’s data breach, a few of us at DeLaune and Associates have felt all kinds of emotions—including yours truly. I’ll freely admit it, I’m a Target shopaholic. So, of course, I shopped there during the peak of the breach timeframe: Nov. 27 to Dec. 15, 2013. And thank goodness, there has been no fraudulent activity on my credit card account. (Well, none yet: whew.)

From a marketing perspective,

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