Ernie Wood, Author at DeLaune and Associates

Guarding against mobile malware

March 17, 2014 by Ernie Wood

by Ernie Wood One of the tricks of the trade here at DeLaune and Associates is knowing how to convey a message to an audience that is not us. In our technical marketing for IBM, for example, are we writing for the chief security officer of a Fortune 500 corporation? Yes, that’s often the target. … Read more

Today, writing about technology is no longer elementary

February 5, 2014 by Ernie Wood

A recent online article noting that the BBC television show Sherlock, now airing on PBS, “is not a detective show, but rather a show about a detective” reminded me of the writing we do here at DeLaune and Associates. Because in our work for technology companies, we’re not producing technical writing, but rather writing about … Read more