Mobile Phone Use and Cars: a Dangerous and Disturbing Combination
One of the most disturbing ad campaigns running these days is AT&T’s campaign “It Can Wait,” advocating mobile phone safety. With Austin enacting a strict hands-free mobile-phones-in-car policy as of January 1, 2015, this campaign resonated with me. And the campaign has done exactly what the creators intended: made one driver stop checking her mobile phone in the car.
Prior mobile phone safety ads have focused on the teen and young adult demographic,Read more >